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We help you accelerate in times of change, elevating stability and flexibility to stay focused and energised navigating towards the desired outcome with paced performance.

Great leaders and workplaces pace performance for mindful impact – regenerative by design.
We are your partner on this journey.
A paced mindset helped us accelerate in times of uncertainty.


Daniela Tell
PaceLab Founder
The best leaders are in pursuit of improved engagement, collaboration, resilience and innovation in themselves and their organisation. The question they ask me is "how...?"

Whether you are stuck or want to gain momentum, Executive and Leadership Coaching is a transformational journey.
Catalyse development for your business to thrive.
Notice the difference!

PaceLab’s learning labs help leaders strengthen performance, and leadership with evidence-based, hands-on training.
A space for ambitious leaders and entrepreneurs who want to navigate the uncertainty, complexity and pace of change with more clarity, stability and ease.

Forward-thinking leaders, teams, and organisations choose to pace performance for lasting impact – grounded in evidence and regenerative by design.
Together, we co-create a tailored roadmap and walk alongside you on your transformational journey, whether remote, hybrid, or in person.
// Testimonials

Karolina Valdemarsson
CEO
I am amazed about the business impact of PaceLab's coaching and training, it is both effective, personal and tailor-made.
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Customised co-creation to match your desired outcome and needs.

// Moments That Matter



We help you accelerate in times of change, elevating stability and flexibility to stay focused and energised navigating towards the desired outcome with paced performance.
To grow engagement with sustainable impact, we help you elevate resilience, mindset, and communication, unlocking intrinsic motivation with high accountability, shaping a sustainable growth culture.
Got stuck? Don't worry, let's engage in a thought-provoking creative process to turn blockers into growth momentum, celebrating measurable impact.
Complement with targeted individual coaching and trianing.
New leaders? Let's build a dream team, re-thinking performance to shape sustainable flywheel momentum, unlocking optimal performance without sacrificing wellbeing.
First time leader? We help emerging leaders with or without managers’ involvement to amplify high individual performance to impactful leadership, accelerating personal and professional growth. Involve the whole team to catalyse development.
We design coaching and training programs for young talents to support development roadmaps that attract, retain and elevate top talents.
As Executive PT, PaceLab's founder and CEO, Daniela, partners with executives to shape their legacy - especiialy in times of change.
Elevating personal leadership to amplify impact with inner alignment, we catalyse development with optimised resilience, wellbeing and performance. Shaping dream teams that thrive, pacing smarter, instead of pushing harder.
// PaceLab's mission
We support ambitious leaders, entrepreneurs, and teams to transform high ambition into performance with mindful impact - regenerative by design.




As a (com)passionate and courageous people and business developer, I thrive on engaging with high presence, awareness, and curiosity. My journey from Germany to Canada and the US, then settling in Sweden, has honed my ability to adapt effortlessly, embracing transformations as opportunities for growth.
My economics degree equips me with analytical and strategic thinking skills, invaluable for driving business growth. With diverse experiences across several industries and businesses like Unilever and Johnson & Johnson as well as start-ups and scale-ups, I’ve catalysed both people and business development.
Committed to personal and professional growth, I deepened my studies of yoga, coaching, performance psychology and neuroleadership, supporting ambitious leaders and teams wholeheartedly in strengthening both the inner and the outer game .
With over 15 years of leadership experience, I founded PaceLab, dedicated to support leaders, teams and businesses who want to be part of shaping the future, helping people, ideas and businesses to grow together.


Let's explore how to pace your performance to lead positive change.
Or you can reach me at:

Coaching is a thought-provoking, creative process, working together unlocking full potential, both personally and professionally, to beware of and achieve desired outcomes.
Coaching is all about a journey and nothing about instruction or teaching. It is as much – if not more – about how things are done as about what is done.
Coaching focuses on future possibilities, not past mistakes. The coachee does acquire facts and develops new skills and behaviors, not by being told or taught but by discovering from within.
In practice a coaching process fosters evolution, emerging from within. Coaching creates conditions for learning and growing.
Ethos you might think? Coaching is not merely a technique to be wheeled out and rigidly applied in certain prescribed circumstances. It is a way of thinking, a way of being, a way we relate to one another, a way of treating people, a way of leading and managing.
As with any new skill, attitude, style or belief, adopting a coaching ethos requires commitment, practice and time before it flows naturally and its effectiveness is optimised.
It is a pathway to a new breed of leaders, leader coaches, practicing a completely different type of leadership or management that takes their abilities to a whole new level, adequate to the volatility, uncertainty, complexity and ambiguity (VUCA) businesses face in the twenty-first-century challenges.
Knowing how to lead in a coaching style to unlock potential and deliver highest level of performance is a skill that is increasingly in demand.
Employee engagement has been proven to be linked to performance, and so all the behaviors that underpin engagement – which are all coaching behaviors, such as collaborating, meaningful goal setting, delegating and accountability – have found their way into business language and, more importantly, into behavior!
Adopting a coaching ethos and a coaching leadership will impact the bottom line through sustainable change of behavior, increasing bottom line performance by up to 30 percent.
Emotional intelligence can be described as interpersonal intelligence or, even more simply, as personal and social skills, grouped into four domains: self-awareness, self-management, social awareness and relationship management. (Daniel Goleman, PhD in clinical psychology and personality development, Harvard University)
Transformational coaching is the practice of emotional intelligence. It is found that emotional intelligence (EQ) is twice as important, 66% to 34%, as cognitive ability (IQ), ie. academic or technical knowledge, for success at work, for everyone, not just leaders, and in terms of both relationships and productivity.
For leadership roles, the ratio is even greater and accounts for more than 85% of star performance in top leaders.
(Coaching for Performance, Sir John Whitmore, 2017)
Some people use the term mentoring interchageably with coaching. However, mentoring is very different to coaching, because coaching is not dependent on a more experienced person passing down their knowledge – in fact, this undermines the building of self-belief which creates sustained performance.
Instead coaching requires expertise in coaching, not in the subject at hand. That is one of its great strengths.
Good coaching and leading, and good mentoring for that matter, can and should take a coachee beyond the limitations of the coach, leader or mentor’s own knowledge.
Organizational behavioral scientist Amy Edmondson, Harvard University, first introduced the construct of “team psychological safety” and defined it as “a shared belief held by members of a team that the team is safe for interpersonal risk taking.”


